Getting lots of streams does not mean you will get lots of fans. Yes, some artists with lots of streams have lots of fans, but not all. Who knows if they even dug it.” – Nick Bobetsky, Red Light Management at Expert Conversations on the New Music Business That doesn’t mean that you have millions of fans- it means you have millions of people who happen to hear your song. And it’s not hard for a lot of people to stream a song a popular playlist. “Consumer consumption no longer means fandom. Now, streaming comes first, fandom comes second. Fandom came first, typically, and purchasing came second.
When someone bought a song or an album it was because they were a fan of that song or artist. Streams are not equivalent to downloads or sales.
25 Before we dig into everything there’s to know about Spotify playlists at this moment in time, you should remember that just because someone has a ton of streams does not mean they have a ton of fans.
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